Business Development Strategy

Business Development Strategy

Build an efficient BD strategy to foster homogeneous, successful and consistent development.


1. Your needs
  • Hold a clear vision of your firm’s Pareto Law and its business development (BD) strengths and weaknesses
  • Identify key opportunities and markets for the firm’s growth
  • Foster a cross-selling culture among partners
  • Develop a clear and efficient BD plan for your firm and for each partner
  • Create a key accounts strategy and plan


2. Our solutions
  • Analyzing the firm’s client portfolio, its key accounts and its influencers relationships network
  • Prioritizing key markets for development through an analysis of major trends and target expectations
  • Defining a key accounts BD plan and a cross-selling strategy, with milestones, courses of action and related compensation
  • Running a TIMES (Trends, Ideas, Media, Events, Stakeholders) analysis for each key market or key client identified


3. Our deliverables
  • Report on the firm’s portfolio, influencers network, BD strengths, weaknesses and opportunities, with strategic recommendations
  • Key accounts BD plan
  • Cross-selling strategy
  • TIMES analyses model
  • BD plan for the firm and/or each partner

Contact us




Featured publications


Business Development practices in law firms


Issues, expectations and criteria for the selection of legal counsel by Legal Departments

Positioning and development of professional services firms


Ideas, tools and methodologies for development strategy, by Olivier Chaduteau




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